Digitally transforming the global epicenter of an iconic brand.
To remain a forward-thinking organization and retain in-demand talent, McDonald’s has made the bold decision to move its global headquarters from the suburbs into Chicago’s burgeoning West Loop. This new home is indeed a smart one, with digital engagements designed throughout by the team at Leviathan.
Each of the eight floors houses multiple interactive walls, educational stations and personalized experiences for guests and employees alike. Content remains dynamic through an intuitive content management system, and various data feeds, combining curation and automation for facility managers.